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Gazelle | The Garage OTR

Gazelle Innovation & Production Centre

For over 100 years our Gazelle factory in Dieren, the Netherlands has been producing bicycles to the highest quality standards. Over the years, the original factory has been expanded and remodeled to create space for Gazelle’s on-going growth and development. In 2014, we decided the continuous growth of the Gazelle brand meant that the time had come for a total renovation and build-out of our original factory in Dieren. We were proud to have the doors of our new facility opened by His Majesty King Willem-Alexander on Sept. 3, 2015.

Our original factory building now houses the Innovation & Production Center, and a new 7000m2 assembly shop was built between the existing factory buildings and the historic main building. This new assembly building houses the bicycle assembly lines and the automated paint shop where our bicycles are painted.

Curious to see how Gazelle bikes are made? Take a tour of our factory below.

Paint shop

Check out the most impressive paint line in the world. Each Gazelle bicycle is given 4 individual coats of paint, and each application is quality checked to ensure even and smooth coverage. Our attention to detail is unparalleled; the decal of every Gazelle bike is applied by hand in the final stage.


At Royal Dutch Gazelle we have made our factory very efficient. So we are able to produce 250,000 bikes a year. Every 30 seconds another Gazelle bike leaves the factory, therefore you need good preparation. Watch how we make every bike a true Gazelle.

Wheel Assembly

At Royal Dutch Gazelle we make 250,000 new bikes each year, which means we need twice as many wheels. We assemble these wheels ourselves. See how we make over half a million wheels a year.


A new Gazelle bicycle rolls off of our state of the art assembly line every 90 seconds. Each bicycle is assembled and checked by a team of 25 trained technicians.

Test lab

Quality is paramount. Each bike is put through over 129 different tests in our test lab, guaranteeing the highest levels of quality.